From Code to Strategy — Digital Solutions That Actually Work

I help organizations grow by combining technical expertise with business insight — from building powerful web tools to rethinking digital operations at a strategic level. Always focused on reducing complexity, improving efficiency, and keeping costs under control.

About

With over 20 years of experience across technology and digital operations, I help businesses and non-profits solve real-world challenges through smart, tailored solutions.

My background spans QA, automation, and web systems — as well as over a decade of leading and scaling a nonprofit digital platform. I’ve worked hands-on in code and architecture, but also in high-level planning, team coordination, and system-wide improvements.

In 2025, I began offering my services independently to collaborate more closely with organizations that value both technical depth and strategic thinking. Whether it’s improving performance, automating workflows, or designing scalable systems, I focus on outcomes that are efficient, effective, and budget-conscious.

From internal tools to full platforms — I bring the experience of someone who’s been in your shoes and knows how to get things done.

Services

I combine technical skills with strategic insight to help you move forward — whether you need smarter systems, faster websites, or fully custom solutions.

🧠 Strategy & Optimization
🚀 Website Speed and System Optimization
🛡️ Hosting, Security, and Cloud Infrastructure Management
📈 Digital Marketing Strategy and Implementation
🔍 SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
🗂️ Project and Digital Operations Management

🔧 Development & Automation
🔧 Custom Web Applications and Digital Platforms
🤖 AI-Powered Solutions and Automation Enhancements
🧪 Software QA and Business Process Automation
🤖 SAP Business Process and Batch Job Automation
📧 Branded Email Signatures (HTML/Mimecast/Exchange-compatible)

💡 Specialized Support
🔒 Cybersecurity Awareness, Best Practices, and Risk Mitigation
🏢 NPO Assistance with Digital Grant Implementations
🎙️ Podcast and Audio Publishing Systems
➕ And other tailored technical solutions based on your needs.

Recent Projects

🛍️ HQ Foods

Challenge:
Daily manual downloads and processing of sales and stock reports were slowing down decision-making.

Solution:
Built a secure, custom web app to automate data retrieval, processing, and cloud storage — giving the CEO and merchandisers real-time access to business insights.

Result:
Eliminated manual processes, improved speed and accuracy, and empowered better decision-making through instant access to critical data.

🌐 Muslim Central

Challenge:
A heavy WordPress backend was creating performance bottlenecks and high hosting costs. AI integration costs.

Solution:
Decoupled the WordPress backend, built a fast static frontend, and automated content deployment with on-demand and scheduled scripts. Integrated Audio to Text both transcripts and summaries.

Result:
Reduced hosting costs by over 65%, dramatically improved website performance, and simplified long-term maintenance without sacrificing content management flexibility.

🍽️ The Happy Uncles & Barakat Food

Challenge:
Both restaurant websites needed low-maintenance, cost-effective digital solutions that still allowed live menu updates.

Solution:
Rebuilt both sites as lightweight static frontends, integrated Google Sheets to allow real-time updates of menu and pricing without developer intervention.

Result:
Lowered ongoing hosting and service costs while giving the restaurants full control over their content — no technical skills required for daily updates.

🔧 How I Help

I don’t offer pre-made packages or one-size-fits-all services.
I assess your real needs, then design and implement practical solutions that work for your unique situation.

Some examples of what I’ve delivered:

  • Automating Excel report downloads and processing
  • Cleaning and simplifying messy workflows with custom scripts
  • Building internal tools, dashboards, and web applications
  • Connecting and integrating disconnected systems
  • Handling unique or one-off technical challenges
  • Automating SAP QA environments to mirror Production

🎯 Ideal Clients

I work best with:

  • Small teams or solo business owners
  • People who don’t love dealing with tech
  • Businesses open to simplifying and improving
  • Anyone who says, “There must be a better way to do this”

Whether you’re drowning in spreadsheets or just have a messy workflow — I’ll help you figure it out and fix it quietly.

Ready to simplify your digital operations?